Global Mood Crisis: 62% Report Frequent Lows. Young Adults and Women Bear the Brunt

The Worldwide Independent Network of MR (WIN), leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey (WVS). This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark Mental Health Day, the latest findings reveal that the majority of people globally experience negative moods frequently, with socioeconomic and demographic factors…

Is the Truth under Threat? Global Divide Emerges in Concern about AI Misinformation

The Worldwide Independent Network of MR (WIN), leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey (WVS). This year’s survey captures the perspective and beliefs of around 35,000 individuals across 40 countries. As we mark this year’s Media Literacy Week, the latest findings reveal high levels of concern that artificial intelligence (AI) could create and spread…

Workplace Equality: The Perception Gap that’s Holding Progress Back

The Worldwide Independent Network of MR (WIN), leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark International Equal Pay Day, the latest findings reveal that global perceptions of workplace gender equality, has improved since 2019. However, it’s important to…

Mindfulness Goes Mainstream as the World Seeks Calm

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark World Relaxation Day, the latest findings reveal agrowing global reliance on mindfulness and meditation as essential tools for coping with stress. Amidst…

The Age of Youth: Who gets to be ‘young’ in 2025

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark International Youth Day, the latest findings reveal a clear shift in how people around the world perceive youthfulness. The perception of youth…

4 in 10 people globally now actively avoid trigger products

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 Individuals across 40 countries. As we mark the World Allergy Day, the latest findings shed light on a steady global rise in allergy awareness and personal health vigilance. From…

People globally are reevaluating their plans for health, aging, and parenthood

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark the World Population Day, the latest resultsoffer a revealing picture of how the world is rethinking longevity, ageing, and family life. Tracking…

Global rise in meditation reflects search for calm in a chaotic world

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark International Yoga Day, WIN highlights the vital role of mindfulness – the heart of yoga practice – in supporting mental and emotional…

Culture, Trust, and Costs Define Global Shift in Food Habits

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark the World Nutrition Day, the latest findings shed light on global shifts in eating habits, partially driven by economic pressure. Tracking trends…

Half of households globally to cut back spending – if they’ve not already

The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey. This year’s survey captures the perspective and beliefs of 35,515 individuals across 40 countries. As we mark the International Day of Families, the latest findings shed light on global concerns on cutting back their household spending as living costs…

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