Alternative Research Solutions
Contact name: Titos Simitzis
Address: Tzaferi 16, Athens 118 54, Greece
Tel: +30 210 6781900
Alternative Research Solutions was established in 2000.
What drove us to create an “Alternative” company is the market’ need for senior research and marketing expertise, coupled with research tools which operate within the time restrictions posed by contemporary marketing decision making processes.
Alternative Research Solutions is therefore a state-of-the-art research firm, with a product and service showcase that covers the following fields:
- Consumer Intelligence & Research (ad hoc Qualitative & Quantitative Marketing Research)
- Real Time Market Intelligence
- Business Intelligence & Modelling Algorithms
- Marketing & Communication Strategy
We are a member of ESOMAR and its Greek equivalent, SEDEA.
We employ today more than 50 people, of whom 20 are executives and the rest are professionals in data collection and processing.
Our clientele consists of many local and international companies, operating in several sectors. As Alternative, we perceive Aviation, Automotive, FMCGs and Retail as our top areas of expertise.
For the past years, we are conducting research and design marketing and communication strategy on behalf of our clients in the whole area (Romania, Bulgaria and so on) as well as , Spain, Turkey, Morocco and . Moreover, we have established a partnership for Real Time marketing intelligence methodologies in the East (UAE and GCC), where we are also active.