The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey ahead of International Youth Day. Based on insights from over 45,000 people across 45 countries, the data focuses on young people aged 18 to 24 and reveals a striking paradox: they remain the most hopeful age group when it…
The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey ahead of World Population Day. Based on insights from over 45,000 people across 45 countries, the data highlights a striking global consensus: majorities across three of society’s most vulnerable groups, the elderly, people with disabilities, and the youth, feel…
The Worldwide Independent Network of MR (WIN), the leading global association of independent market research and polling firms, has released new findings from its Worldviews Survey ahead of World Environment Day. Based on insights from over 45,000 people across 45 countries, the data highlights a clear global consensus: climate change remains a widely recognised and urgent issue. However, beneath this strong agreement, attitudes are beginning…
The Worldwide Independent Network of Market Research (WIN) has released the second edition of the WIN World AI Index for 2026, revealing a world that has crossed a behavioural threshold. In just one year, AI has shifted from something people were trying to something they are now depending on. Drawing on nearly 40,000 respondents across 44 countries, the Index shows AI becoming a routine part…
The Worldwide Independent Network of MR (WIN), leading global association of independent market research and polling firms, has released its latest annual Worldviews Survey. This year’s survey captures the perspectives and beliefs of 45,000 individuals across 45 countries. Ahead of this year’s International Women’s Day, WIN’s latest findings shed light on the persistent gap between perceived progress in gender equality and women’s lived realities. While…
